Structural demand deficiency
Posted by Richard Tsukamasa Green on Wednesday, September 8, 2010

Macroeconomic swimming
A thought bubble from when I was in the pool. It retreads some basic ground for clarity’s sake. [fn1].
Consider a typical cyclical recession driven by uncertain expectations by agents. Demand is insufficient to meet capacity as consumers and investors are unwilling to spend. Consumers fear lower income in future (due to job loss or lower shifts) and try to save just in case. Investors don’t borrow any funds saved because there’s little prospect of a return when no-one is spending. Which means there’s also less prospect of future employment. Which means that people reduce spending and save as a precaution….and so on.
But of course there’s the paradox of thrift. Not everyone can save at the same time since any savings come out of someone else’s spending – spending that is not forthcoming when everyone is trying to save. So there simply isn’t enough spending to reach the capacity of the economy and reduce fears about unemployment and returns. Uncertainty that was sparked by a crisis or elsewhat becomes self fulfilling and there’s not enough demand to sustain demand. Here typical macro policy works to end the guessing game by either sparking or directly providing enough demand to keep demand going.
But does this uncertainty need to be purely situational based on what everyone else is doing at a given time, or can it be structural? (Continued)


